Introduction
If you’re running a business in 2024, automation is no longer just an option—it’s a necessity. Whether you’re managing marketing, IT processes, or customer data, you need tools that can streamline your workflows and eliminate repetitive tasks. This is where Make.com comes in.
Make.com (formerly Integromat) is a visual automation platform designed to help businesses connect apps, automate workflows, and save time. But how does it stack up against competitors like Zapier? And more importantly, is it the right tool for your business?
What Is Make.com?
Make.com is an advanced workflow automation tool that connects different applications and allows data to flow seamlessly between them. Unlike many other automation platforms, Make.com stands out because of its visual workflow builder, which lets you create complex automations without needing to write a single line of code.
Who Is It For?
- IT teams looking to automate internal processes
- Marketing teams that need to integrate various tools
- E-commerce businesses that want better order and data management
- dealing with multiple apps daily
With over 2000+ integrations, flexible scheduling, and advanced workflow capabilities, Make. com is positioned as an enterprise-level automation tool at an affordable price. Its intuitive interface allows users to easily create complex automations without the need for coding skills, making it accessible for teams of all sizes. Additionally, the platform’s robust customer support ensures that businesses can quickly resolve any issues they encounter. With these features and a commitment to continuous improvement, Make. com truly stands out as the best automation tool for businesses looking to optimize their processes and drive efficiency.
1. Visual Workflow Builder – No More Coding
One of the biggest advantages of Make.com is its drag-and-drop automation builder. This feature allows you to visually create workflows by connecting different apps and defining steps for data flow. This means:
- ✅ No coding required
- ✅ Easy setup for beginners
- ✅ Complex workflows made simple
2. 2000+ App Integrations – Connect Your Tools Easily
Unlike traditional automation tools that are limited in scope, Make.com integrates with over 2000 web apps, including:
- ✔️ Google Sheets
- ✔️ Slack
- ✔️ HubSpot
- ✔️ WordPress
- ✔️ Shopify
- ✔️ Salesforce
- ✔️ Many more!
If your favorite tool isn’t listed, Make.com also supports custom API integrations—allowing you to link almost any modern software.
3. Flexible Workflow Scheduling
Automation is all about saving time, and Make.com delivers with flexible scheduling options:
- ⏰ Instant Triggers – Automations run as soon as an event occurs
- 📅 Custom Schedules – Set workflows to run hourly, daily, or weekly
- 🔄 Batch Processing – Run bulk data transfers efficiently
4.
If you deal with massive datasets, Make.com brings a powerful advantage:
- ✔️ Extract and format data easily
- ✔️ Apply conditional logic to workflows
- ✔️ Automate tedious data entry tasks
This can reduce manual work by 90%, making it an ideal choice for e-commerce businesses, agencies, and IT teams.
5.
Making sure automations run correctly is essential. Make.com includes built-in error management, ensuring you can identify and fix workflow problems quickly. You’ll receive alerts and detailed logs to troubleshoot any issues instantly.
Make.com vs. Zapier: Which Is Better?
If you’ve been researching automation tools, you’ve probably come across Zapier—one of Make.com’s biggest competitors. So how do they compare?
Why Choose Make.com Over Zapier?
- ✔️ Better Pricing: Zapier charges based on the number of tasks, while Make.com offers a more affordable operations-based pricing model.
- ✔️ More Powerful Automation: Make.com supports more advanced workflows, including multi-step actions, data lookups, and API integrations.
- ✔️ Superior Data Processing: Make.com allows more complex transformations and data manipulation, whereas Zapier is more basic.
- ✔️ Scalability: If you handle high volumes of automation, Make.com is the better long-term solution.
That said, Zapier is generally easier to use, making it ideal for beginners. However, if you want more flexibility, control, and cost savings, Make.com is the clear winner.
Make.com offers flexible pricing tailored to different business needs.
- Free Plan – 1,000 operations/month, 5-minute intervals
- Core Plan – $9/month for 10,000 operations + 1-minute intervals
- Pro Plan – $16/month for 20,000 operations + advanced workflow features
- Teams Plan – $29/month for 50,000+ operations, team collaboration features
🚀 Try Make.com for Free Today – Sign up here
Real User Reviews: What Customers Say
Still not sure if Make.com is right for you? Here’s what real users have to say:
- ⭐ “Make.com has completely changed our business. We’ve automated over 70% of our tasks!” – G2 Reviewer
- ⭐⭐⭐ “A bit of a learning curve, but once you get it, it’s the most powerful automation tool.” – Capterra Reviewer
- ⭐⭐⭐⭐⭐ “Switched from Zapier and saved thousands per year. Would recommend!” – Reddit User
The biggest downside people mention? The learning curve. Make.com is more advanced than some tools, so expect to invest some time to get the most value.
Best Use Cases – Who Should Use Make.com?
- 📊 Marketing Agencies – Automate lead tracking, email marketing, and social media posts.
- 🏢 IT & Development Teams – Streamline complex data integrations and API-based workflows.
- 🛒 E-commerce Stores – Automate order tracking, inventory updates, and customer notifications.
- 🏆 Enterprises & Startups – Efficiency gains by automating internal processes.
Final Thoughts
In today’s fast-moving digital world, automation isn’t just an advantage—it’s essential to stay competitive. Make.com gives you the flexibility, power, and affordability to take your business processes to the next level.
Still on the fence? Try it out for free and see for yourself!